CallerXchange brings mobile social address books to emerging markets
BOSTON, Mass., Feb. 10, 2009 — OnePIN, the world’s leading provider of social address book solutions, today announced that one of the most innovative mobile operators in Africa will use CallerXchange to launch a new mobile social address book solution to help subscribers automatically connect and stay connected to friends, family and business associates with one click on their mobile phones. This new value-added service is being offered to subscribers in various countries by one of the largest mobile operator groups in Africa.
The operator is the first in Africa to offer a peer-to-peer contact exchange service to its subscribers, enabling them to send their contact information to the person with whom they just spoke immediately after a call or SMS. The recipient can then easily add that information to his/her address book with one click. The service automatically ensures that contact information in subscribers’ phonebooks is kept up to date, allowing subscribers to keep in touch with people in their social networks even if their information changes over time.
With the rapid adoption of mobile services taking Africa by storm, CallerXchange is set to give African mobile subscribers a new, easy way to build social networks via their mobile phones. In Africa, a mobile phone is a critical communications tool. According to the International Telecommunication Union (ITU), Africa’s mobile phone industry is growing at nearly double the global rate.
“This new service will introduce mobile social address book solutions to the African market and we expect the service to take off as it has in other high growth markets such as Latin America,” said Feyzi Celik, CEO of OnePIN. “This operator is known for being the first to deploy value added services that are then adopted on a larger scale by the other affiliates within the group. The viral nature of this new service will spread CallerXchange throughout Africa while driving revenue and strengthening customer relationships for mobile operators.”
Millions of mobile phone subscribers are using CallerXchange to connect with friends, family and business associates located in more than 180 countries throughout the world.
About OnePIN, Inc.
OnePIN’s technology transforms mobile phonebooks into social address books, improving customer retention while increasing voice and data revenue for mobile operators. OnePIN’s CallerXchange is a person-to-person contact exchange service that connects people and enhances social networks. With one click, using any mobile phone, CallerXchange enables subscribers to leverage their mobile social address books as the hub for their social networking. Headquartered in Boston with offices and customer references around the globe, OnePIN is the world leader in social address book solutions for mobile operators. For more information, visitwww.onepin.com
For more information please visit www.onepin.com or email us.